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Hootsuite has an AI Visibility Score of 52/100 (Emerging). It is mentioned in 7/15 buyer-intent prompts across 4 AI platforms. AI share of voice: 39%. Sentiment: Positive. Trend: Stable. GoAI analyzes how often AI assistants such as ChatGPT, Claude, and Gemini recommend a brand across real buyer prompts.

AI Visibility Score

Hootsuite

52 / 100

Emerging

Share of Voice: 39% · Positive · Stable

Verified by GoAI · goai.ai · March 2026

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Platforms Tested

Mentioned in 7/15 buyer-intent prompts

✓ ChatGPT (5)✓ Claude (1)✗ Perplexity✓ Gemini (1)

AI Visibility Signals

Entity Mention Frequency
41
Content Citability
49
Third-Party Authority
38
Structured Data
46
Content Freshness
57
Competitive Narrative
64

Competitors in AI Recommendations

Mailchimp Marketing
Neutral56
Lemlist
Positive56
Hootsuite
Positive52
Later
Neutral21

Prompts Tested

"Best marketing automation platform in 2026"
"HubSpot Marketing Hub alternatives"
"Best marketing tool for lead generation"
"Most affordable marketing automation software"
"Best social media management tool"
"Best content marketing platform"
"Best marketing analytics tool"
"Which marketing platform has the best ROI?"

Frequently Asked Questions

What is Hootsuite's AI Visibility Score?

Hootsuite has an AI Visibility Score of 52/100, rated as "Emerging". This score measures how frequently AI assistants like ChatGPT, Claude, Gemini, and Perplexity recommend Hootsuite in response to buyer-intent queries.

Is Hootsuite recommended by ChatGPT?

Yes, ChatGPT mentioned Hootsuite in 5 out of 15 prompts tested.

How does Hootsuite compare to competitors in AI search?

Hootsuite scores 52/100 compared to competitors: Later (21), Mailchimp Marketing (56), Lemlist (56).

What is AI Visibility?

AI Visibility measures how often a brand appears in AI-generated recommendations. As more consumers use AI assistants for purchase decisions, brands with higher AI visibility capture more organic discovery.

How can I improve my AI Visibility Score?

Run the free GoAI scanner to get your current score, then upgrade to the full $29 audit for an 18-page report with specific recommendations.

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What is AI Visibility? · AI Visibility Index