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Marketo has an AI Visibility Score of 76/100 (Competitive). It is mentioned in 11/15 buyer-intent prompts across 4 AI platforms. AI share of voice: 47%. Sentiment: Very Positive. Trend: Growing. GoAI analyzes how often AI assistants such as ChatGPT, Claude, and Gemini recommend a brand across real buyer prompts.

AI Visibility Score

Marketo

76 / 100

Competitive

Share of Voice: 47% · Very Positive · Growing

Verified by GoAI · goai.ai · March 2026

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Platforms Tested

Mentioned in 11/15 buyer-intent prompts

✓ ChatGPT (5)✓ Claude (5)✗ Perplexity✓ Gemini (1)

AI Visibility Signals

Entity Mention Frequency
86
Content Citability
85
Third-Party Authority
87
Structured Data
69
Content Freshness
71
Competitive Narrative
76

Competitors in AI Recommendations

Marketo
Very Positive76
Sprout Social
Positive54
Hootsuite
Positive52
Later
Neutral21

Prompts Tested

"Best marketing automation platform in 2026"
"HubSpot Marketing Hub alternatives"
"Best marketing tool for lead generation"
"Most affordable marketing automation software"
"Best social media management tool"
"Best content marketing platform"
"Best marketing analytics tool"
"Which marketing platform has the best ROI?"

Frequently Asked Questions

What is Marketo's AI Visibility Score?

Marketo has an AI Visibility Score of 76/100, rated as "Competitive". This score measures how frequently AI assistants like ChatGPT, Claude, Gemini, and Perplexity recommend Marketo in response to buyer-intent queries.

Is Marketo recommended by ChatGPT?

Yes, ChatGPT mentioned Marketo in 5 out of 15 prompts tested.

How does Marketo compare to competitors in AI search?

Marketo scores 76/100 compared to competitors: Hootsuite (52), Sprout Social (54), Later (21).

What is AI Visibility?

AI Visibility measures how often a brand appears in AI-generated recommendations. As more consumers use AI assistants for purchase decisions, brands with higher AI visibility capture more organic discovery.

How can I improve my AI Visibility Score?

Run the free GoAI scanner to get your current score, then upgrade to the full $29 audit for an 18-page report with specific recommendations.

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What is AI Visibility? · AI Visibility Index